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Hit the Road

SPRING/SUMMER 2022

The first chapter in our spring/summer campaign is inspired by the boundless spirit of the American open road—and the iconic hat it inspired. Find your Open Road—or Four Points, Stratoliner, and more—below.

The Open Road

A true legend, the Open Road offers a timeless blend of city style and Western tradition.

The Four Points

The star of our Seeker Collection merges old-school craftsmanship with modern versatility.

The Pecan Grove Store off Highway 16 has been a Texas Hill Country pit stop for more than 65 years. Stop in and order a “Dino Burger” (actually made of 8 oz. of special ground chuck), topped with ghost pepper cheese if you’re feeling adventurous. This isn’t fast food though—they’ll tell you that right at the cash register. So, kick back, sip your beverage, and listen to a tune while you wait.

READY TO ROLL

Our trucker hats combine authentic details like mesh backs and contrast-stitched brims with iconic Stetson branding.

DENIM SHIRTS

Inspired by authentic workwear, they’re made to get better with age and available in a variety of washes and fits.

“AFOOT AND LIGHTHEARTED I TAKE TO THE OPEN ROAD, HEALTHY, FREE, THE WORLD BEFORE ME”
—WALT WHITMAN

The Stratoliner

Introduced in 1940, at the dawn of the golden age of travel, our classic fedora looks equally sharp in Texas Hill Country as it does in NYC.

AFTER HOURS

The Seeker Collection is made (in Texas, naturally) for a night out in Austin

1865 DISTRESSED OPEN ROAD ROYAL DELUXE

Handmade and hand-distressed, this special edition Open Road features a one-of-a-kind detailing and a signature feather.